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Attribution models for mobile advertising
A well-built media plan involves the very difficult challenge of trying to [...]
Pre-bid for brand safety and viewability
Smadex takes brand safety very seriously: this is reflected in [...]
Adding footfall attribution to measure impact of location campaigns
We are excited to announce that we are offering adsquare’s [...]
Retargeting users based on real-time campaign behaviour
We’ve recently released a new retargeting feature in our self-service [...]
Awesome new features for crushing performance advertising
We’ve been working extra hard to release some truly ground [...]
Smadex adds WEVE Insights to power programmatic video buying
We are thrilled to announce that we have integrated WEVE Insights into [...]
Smadex integrates IAS for brand safety and viewability
The message is clear given the vast amount of noise [...]
See you at Cannes Lions?
It's that time of year again that we look forward [...]
Ultra-fast bid-stream level reporting to optimize programmatic campaigns
We’re excited to announce another major and massive product milestone; [...]
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