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Smadex updates, industry news, and more!

By James Haslam|2023-12-14T12:25:52+00:00December 14, 2023|

Here is our rundown of what you need to beat your rivals in 2024 and beyond.

By Mafe Roig|2023-11-30T14:18:08+00:00November 30, 2023|

SKOverlay is a game-changing tool that improves the user experience, streamlines app installations, and boosts engagement.

By Jordon Weissman|2023-11-24T11:53:57+00:00November 24, 2023|

AGS Austin was a wonderful opportunity to meet new, amazing companies, speak about optimizing UA efforts.

By Mafe Roig|2023-11-23T13:54:58+00:00November 23, 2023|

Q5 is it's a strategic period for mobile app marketers. Marketers can capitalize on cost-effectiveness and the increase in app installs.

By Oriol Malvehy|2023-11-15T14:54:56+00:00November 15, 2023|

With the Flexier Flexible Mapping, advertisers can truly move the needle and break through SKAN's limitations.

By Olga Kononova|2023-11-15T14:54:31+00:00November 3, 2023|

AGS Barcelona 2023 was a great gathering of the brightest minds in the mobile app industry to discuss trends, strategies, and innovations.

By Mafe Roig|2023-11-23T11:10:08+00:00October 19, 2023|

Experts from Singular, Carry1st, and Smadex joined to discuss and shed some light on the world of Creative techniques.

By Mafe Roig|2023-10-19T15:18:33+00:00October 16, 2023|

CTV attribution helps advertisers understand how their CTV ads contribute to user actions, such as app installs.

By Judy Connolly|2023-11-15T14:54:47+00:00October 13, 2023|

The Smadex London team recently attended the wonderful App Growth Summit held at Shoreditch Studios a few weeks ago.