The DCB Growth Guide: Scaling Securely (Smadex & Evina)
Discover how Smadex and Evina combine AI advertising with cybersecurity to scale global direct carrier billing campaigns securely.
AI vs Human in the Creative World. Who Wins?
Explore how Smadex combines AI and human expertise to power creative performance and drive better results.
Rethinking Playable Ads: Scaling High-Retention UA from Mobile to Connected TV
Playable ads consistently drive exceptional user engagement, but their [...]
Keeping it Simple with Eva Victoria – Playables
Learn how to make playables simple, engaging, and keep your campaigns performing at their best.
Shine Brighter This Holiday Season With Creatives That Convert
Read all about boosting app engagement and installs with festive, high-converting holiday creatives.
Keeping it simple with Javier García – Creative Studio
Discover how authentic, playful creatives can grab attention, boost engagement, and turn users into loyal fans.
Smadex’s Creative Studio Guide
Unlock the power of standout creatives with Smadex’s expert-designed formats, strategies, and tips for mobile ad success.
Keeping it simple with Genís Bayó – Creatives
Learn how to design thumb-stopping visuals and craft powerful messages that leave a lasting mark on your audience's mind.
Proven Techniques for Ad Creative Optimization
Experts from Singular, Carry1st, and Smadex joined to discuss and shed some light on the world of Creative techniques.
Best Practices for App Creatives – By AppTweak
With more and more apps and games competing in the app stores, getting your app at the top can be challenging. On both Google Play and the App Store, creative optimization is crucial.